Online dating industry revenues
is China’s largest online dating website. The company allows users to post profiles for free and charges an initial messaging fee and a periodic subscription fee.The company’s online services division generated million in 2011. Spark Networks offers online desktop and mobile dating websites. The company offers free membership but requires a subscription fee to message other users.Matchmaking is one of the world's oldest professions.With the many thousands of apps and websites available it's no surprise that the business is blossoming.This transaction had the following characteristics: This information is from only one transaction and as such should not be used without further analysis.As with selecting publicly traded guideline companies, care should be given to select private transactions that share similarities with the subject company.
Most companies generate revenue under a subscription model.To be successful, new entrants must have a differentiated offering. Attracting a large enough user base is the main hurdle – it is challenging for new companies to recruit new users when they do not already have a substantial pool of other users.As a result, marketing costs for new firms are disproportionally high.Specific factors that are unique for each business must be considered.Fulcrum Inquiry performs business appraisals for online dating companies and other businesses.